Is Your Brand Bland? Time to Plan!
What exactly is ‘Branding’? To be honest, there are many definitions of what branding is. Let’s go with explanation given by Gini Dietrich of Spin Sucks: “Branding, to me, is the identity of a product or service. It’s the name, the logo, the design, or a combination of those that people use to identify, and […]
Color and Branding
Color and Branding – Are You Color Blind? When it comes to color and branding, entrepreneurs, start-ups and large corporations alike have sought and fought to establish themselves with some identifying factor that separates them from the competition. Whether a small mom and pop operation or a Fortune 500 company, the powers that be are […]